“Making my brand stronger and truly unique...
Optimizing my brand/product consistency.”

My company

Sequoia expertises
for My company

Product Design

My next attractive products

Standard Design

Study

Objectives

TO STAND OUT from the competition.
TO INCREASE product attractiveness.
TO GUARANTEE RELIABLE product industrialisation.

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“I need products I can sell better...

I want more up-to-date product appeal.”

My next impacting products

Product Identity

Study

Objectives

TO STRENGTHEN brand power of seduction.
TO REINFORCE brand and product identity.
TO INCREASE brand recognition of our products.
TO GUARANTEE RELIABLE product industrialisation.

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“I want to rejuvenate our brand.

I need to go upmarket and increase my margins... ”

My next innovative products

Innovation

Study

Objectives

TO STAND OUT BETTER from the competition.
TO INTRODUCE more innovative products on the marketplace.
TO INNOVATE in order to conquer new markets.
TO SELL more functional and ergonomic products for customer use.
TO FACILITATE product industrialisation.

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“I need to reinvent my products to stand out better...

I want to innovate usefully to reach my customers better.”

My products in the future

Prospective

Study

Objectives

TO IMAGINE the future of today's markets.
TO EXPLORE the consumer trends of tomorrow.
TO ANTICIPATE product innovation.
TO DESIGN the future of current products.
TO DEVELOP and promote leadership.

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“I need to prepare myself to face future developments of my competitors.

I must anticipate changes and design the future of my brand.”

Consulting Design

My business idea

Start Up

Service

Objectives

TO VERIFY current opportunities on the target market.
TO DEFINE target markets and identify principal competitors.
TO SEDUCE investors with strong business and development strategy.
TO DRAFT project requirements that bring relevance and meaning to the original idea.
TO UNDERSTAND consumer characteristics and needs, and anticipate consumer behaviour towards the future product.

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“I have an idea of a product and want to transform it into a viable project.

However, I need help because I am not a manufacturer.”

My market

Think Tank Design

Service

Objectives

TO EXPLORE new markets.
TO CREATE new market opportunities.
TO STRENGTHEN market positioning.
TO DETERMINE the right products to design and know why.
TO IMPROVE design development strategy.

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“I want to increase our overall efficiency.

I need to be more creative in order to deal with current issues in all areas of my business.”

My specific project or service

Creativity Workshop

Service

Objectives

TO BENEFIT from external expertise.
TO GENERATE new ideas.
TO BOOST creativity.
TO ENRICH creative exploration.
TO SAVE time during the conceptual design phases.

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“I need to boost my designers and make them more creative.

I want to generate my product concepts more efficiently.”

My brand/product identity

DNA Design Identity

Service

Objectives

TO GIVE your brand a unique and authentic personality.
TO ACHIEVE brand consistency and brand/product synergy.
TO INCREASE product/brand image impact.
TO DEVELOP brand attractiveness and likeability amongst consumers.
TO CREATE an operational benchmark for future brand/product research and development.

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“I need to make my brand stronger and truly unique.

I want to optimise my brand/product fit ...”

Coaching Design

My design management

Company Design Diagnosis

Service

Objectives

TO ANALYSE the level of integration and use of design across the organisation.
TO IDENTIFY areas of improvement for a better use of design and increase in profitability.
TO DEFINE an action plan to improve the use of design and its deployment.
TO ASSESS internal design methodology and processes.
TO EVALUATE innovation strategy coherence and fit.

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“I use design but I want to make it more profitable.

I need to develop in-house design culture and performance.”

My design department

Design Coaching

Service

Objectives

TO IMPROVE the performance of our design department.
TO OPTIMISE our design management.
TO INCREASE the profitability of our design department.
TO DEVELOP the creative process of our design department.

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“I need a more productive design department...

I want it to operate efficiently to meet company targets.”

Our new website is not fully populated with all our projects and missions yet.

My company

Sequoia expertises for My company

Product Design

Standard Design

Study

Objectives

Product Identity

Study

Objectives

Innovation

Study

Objectives

Prospective

Study

Objectives

Consulting Design

Start Up

Service

Objectives

Think Tank Design

Service

Objectives

Creativity Workshop

Service

Objectives

DNA Design Identity

Service

Objectives

Coaching Design

Company Design Diagnosis

Service

Objectives

Design Coaching

Service

Objectives

Sequoia expertises
for My company